Our Story

Our Story

How it all began…

Hampers for Heroes is a Community Interest Company (C.I.C). This means we are a not-for-profit social enterprise. We aim to build stronger communities and address the mental health toll of this awful pandemic.

Our community initiative began by sending love and gratitude to health care professionals in various settings. We aim to reach unsung heroes at all levels and as many key workers as we can.

Together, Hampers for Heroes has reached an estimated 20,000 health and social care staff in the West Midlands. Beginning with food and care packages, Hampers for Heroes now has an array of wonderful partnerships with supporters, companies and businesses. This support means that going forward, Hampers for Heroes can reach out to key workers in even more ways; such as offering free counselling, therapy and mental health support. Our community are also benefiting from this as its giving purpose to those who feel isolated, helping to build bonds and friendship amongst pandemic and quarantine.

Ignited by Covid-19, Hampers for Heroes was founded in the midst of ‘lockdown’ in March 2020. It all started with a post on social media from the partner of Solihull nurse Rebecca Marie, highlighting her hard work as she was late home from a shift. There were many comments from community members expressing their gratitude to Rebecca. Rebecca said that she and her colleagues were suffering with sore hands and arms due to constant scrubbing and could not find hand cream on supermarket shelves. Victoria Hanson was inspired by the post and began gathering hand cream donations from the local community, along with help from Body Shop At Home Consultants and Avon Representatives. The wonderful display of community spirit prompted Victoria to found Hampers for Heroes alongside friend Yasmin Paulson, who works all year round to support Birmingham food banks.

Since then, 40 more volunteers have joined the Hampers for Heroes effort. We are currently supported by donations from the GoFundMe page, as well as physical donations from the community and are widening our reach daily. we have reached so many unsung heroes, such as porters, security, cleaning, administrative staff, mortuary staff and bereavement teams, to name but a few. After just 12 weeks we have already sent out around 700 hampers (each with treats and snacks for 30), reaching an estimated 20,000 staff in the West Midlands. We have even had support from heroes themselves, such as local mental health nurse Zen Leila, who has created rainbow fob watches to sell to her colleagues – Zen has donated all the proceeds to Hampers for Heroes.

Our community of volunteers are determined to deliver the hampers and because the donations are coming in, we can keep going and put smiles on the faces of our hardworking key workers. This community initiative represents the light amongst the darkness of Covid-19. Every day, frontline workers put their own health and safety at risk to help those who are sick or need help or care. We had no idea that the demand would be so great and that we would grow so fast in such a small amount of time. Victoria Hanson soon drew upon her professional network and Hampers for Heroes now has the support of Korn Ferry (providing free management consultancy advice) as well as partnerships with Athlete Media Group (AMG) who have assisted with the launch of the new #ThankYouHeroes campaign and the incredibly generous Law Creative, who looked to their furloughed staff to contribute hugely to Hampers for Heroes’ branding. After seeing a post on LinkedIn by Captain Tom Moore’s PR representative Daisy, in which she proudly noted Tom’s epic achievements, we knew we needed her help to keep Hampers for Heroes growing.

These big-hearted companies and individuals came on board at a critical time for Hampers for Heroes; we need public support to continue. Our ambition is to roll out nationally over the coming months. This is a long-term initiative that we feel has sufficient community support to see it continue beyond the current pandemic. However, we are struggling to meet the growing demand as we are inundated with requests and nominations for hampers. We want to reach as many staff as we possibly can and are determined not to disappoint any requests for hampers. In reaching the unsung heroes of health and social care settings, as well as those on the frontline, we hope we can bring light to others.

Hampers for Heroes have been overwhelmed by the wonderful and heartwarming display of community spirit and want to continue giving thanks to key workers during this devastating pandemic and beyond.

Hampers for Heroes is a group of community volunteers working together to provide care and food packages for staff across all health and social care settings in the West Midlands. Together, Hampers for Heroes has reached an estimated 20,000 health and social care staff in the West Midlands. Beginning with food and care packages, Hampers for Heroes now has an array of wonderful partnerships with supporters, companies and businesses. This support means that going forward, Hampers for Heroes can reach out to health and social care staff in even more ways; such as offering free counselling, therapy and mental health support.

Our community initiative sends love and gratitude to health care professionals in various settings. We aim to reach unsung heroes at all levels. Our community are also benefiting from this as its giving purpose to those who feel isolated, helping to build bonds and friendship amongst pandemic and quarantine.

OUR HAMPERS FOR HEROES

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